FTC Issues COPPA Policy Statement to Incentivize the Use of Age Verification Technologies to Protect Children Online | Federal Trade Commission

https://www.ftc.gov/news-events/news/press-releases/2026/02/ftc-issues-coppa-policy-statement-incentivize-use-age-verification-technologies-protect-children
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2026-02-27 23:02:22 · alapetina@vixio.com
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The Federal Trade Commission issued a policy statement today announcing that the Commission will not bring an enforcement action under the Children’s Online Privacy Protection Rule (COPPA Rule) aga

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TITLE: Federal Trade Commission Issues Policy Statement to Incentivize Age Verification Technologies Under COPPA BODY: On February 25, 2026, the Federal Trade Commission (FTC) issued a policy statement announcing its enforcement approach regarding age verification technologies used to protect children online under the Children's Online Privacy Protection Rule (COPPA Rule). The policy statement establishes that the FTC will not bring an enforcement action under the COPPA Rule against website and online service operators that collect, use, and disclose personal information solely for the purpose of determining a user's age via age verification technologies, provided they comply with specified conditions. The COPPA Rule requires operators of commercial websites or online services directed to children under 13 to obtain verifiable parental consent before collecting personal information from children. However, age verification technologies may require personal information collection to determine age, raising questions about COPPA compliance. Under the policy statement, operators of general audience and mixed audience sites and services must: limit use and disclosure of collected information to age verification purposes only; delete information promptly after verification; disclose information only to third parties capable of maintaining confidentiality and security; provide clear notice to parents and children; employ reasonable security safeguards; and verify that age verification methods provide reasonably accurate results. Christopher Mufarrige, Director of the FTC's Bureau of Consumer Protection, stated that the policy incentivises operators to adopt age verification technologies, empowering parents to protect their children online. The policy statement will remain effective until the FTC publishes final rule amendments in the Federal Register or otherwise withdraws it. The Commission voted 2-0 to issue the policy statement. The FTC intends to initiate a review of the COPPA Rule to address age verification mechanisms.
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